@inbook{66235df8acdf44289b4be98b9dbb1423,
title = "Reestablishing styling as a prime interest for the management of design",
author = "Oscar Person and Dirk Snelders and Jan Schoormans",
year = "2012",
language = "English",
isbn = "978-1-78190-016-1",
publisher = "Emerald",
pages = "161--177",
editor = "K.Scott Swan and Shaoming Zou",
booktitle = "Interdisciplinary approaches to product design, innovation, and branding in international marketing (Advances in international marketing, vol. 23)",
address = "United Kingdom",
}