Integrating Design into Organizations: The Coevolution of Design Capabilities

Tua Björklund, Hanna Maula, Sarah Soule, Jesse Maula

Tutkimustuotos: LehtiartikkeliArticleScientificvertaisarvioitu

41 Sitaatiot (Scopus)
687 Lataukset (Pure)

Abstrakti

Organizational leaders are increasingly turning to design approaches as a panacea for uncertainty and disruption. However, frictions between design and typical engineering and management practices make integrating design into organizations difficult. To do this well, it is necessary to foster the coevolution of two types of design capabilities: deep expertise in design practices and wide understanding, application, and scaffolds of design. Underestimating the coevolution leads to three typical “pitfalls” that can limit the effectiveness of investments in design. This article examines each of these tensions in the context of large technology companies and presents practical recommendations on how to avoid them.

AlkuperäiskieliEnglanti
Artikkeli0008125619898245
Sivut100-124
Sivumäärä25
JulkaisuCalifornia Management Review
Vuosikerta62
Numero2
Varhainen verkossa julkaisun päivämäärä10 tammik. 2020
DOI - pysyväislinkit
TilaJulkaistu - 1 helmik. 2020
OKM-julkaisutyyppiA1 Alkuperäisartikkeli tieteellisessä aikakauslehdessä

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