Customer sharing: a new driver of strategic networks in the contemporary retail industry

Seppo Leminen, Mika Westerlund, Mika Raulas

Tutkimustuotos: Artikkeli kirjassa/konferenssijulkaisussa › Conference contribution › Scientific › vertaisarvioitu

Alkuperäiskieli	Englanti
Otsikko	IMP 24th Conference, Uppsala, Sweden, September 4-6, 2008
Kustantaja	Industrial Marketing and Purchasing Group (IMP)
Tila	Julkaistu - 2008
OKM-julkaisutyyppi	A4 Artikkeli konferenssijulkaisuussa

OpenUrl-saatavuus

@inproceedings{47d882b9fd864b7881d02ca9f4eb435f,

title = "Customer sharing: a new driver of strategic networks in the contemporary retail industry",

author = "Seppo Leminen and Mika Westerlund and Mika Raulas",

year = "2008",

language = "English",

booktitle = "IMP 24th Conference, Uppsala, Sweden, September 4-6, 2008",

publisher = "Industrial Marketing and Purchasing Group (IMP)",

}

IMP 24th Conference, Uppsala, Sweden, September 4-6, 2008. Industrial Marketing and Purchasing Group (IMP), 2008.

Tutkimustuotos: Artikkeli kirjassa/konferenssijulkaisussa › Conference contribution › Scientific › vertaisarvioitu

TY - GEN

T1 - Customer sharing: a new driver of strategic networks in the contemporary retail industry

AU - Leminen, Seppo

AU - Westerlund, Mika

AU - Raulas, Mika

PY - 2008

Y1 - 2008

UR - http://www.impgroup.org/paper_view.php?viewPaper=6720

M3 - Conference contribution

BT - IMP 24th Conference, Uppsala, Sweden, September 4-6, 2008

PB - Industrial Marketing and Purchasing Group (IMP)

ER -