Consumer resistance as struggle over subjectivity: Essays on consumer resistance to marketplace ideologies and marketer-constructed consumer subjectivities

Ilona Mikkonen

Consumer resistance as struggle over subjectivity: Essays on consumer resistance to marketplace ideologies and marketer-constructed consumer subjectivities

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Tutkimustuotos: Doctoral Thesis › Collection of Articles

Alkuperäiskieli	Englanti
Pätevyys	Tohtorintutkinto
Myöntävä instituutio	Aalto-yliopisto
Valvoja/neuvonantaja	Moisander, Johanna, Ohjaaja
Kustantaja	Helsinki School of Economics
Painoksen ISBN	978-952-60-1057-1
Tila	Julkaistu - 2010
OKM-julkaisutyyppi	G5 Tohtorinväitöskirja (artikkeli)

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http://urn.fi/URN:ISBN:978-952-60-1057-1

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@phdthesis{9006a6fc1e8745c8aef0952967f29d5d,

title = "Consumer resistance as struggle over subjectivity: Essays on consumer resistance to marketplace ideologies and marketer-constructed consumer subjectivities",

author = "Ilona Mikkonen",

year = "2010",

language = "English",

isbn = "978-952-60-1057-1",

series = "Acta Universitatis oeconomicae Helsingiensis, A",

publisher = "Helsinki School of Economics",

number = "375",

address = "Finland",

school = "Aalto University",

}