@inproceedings{f06ab7c696e04624ba52464a0cba418d,
title = "Ambidextrous Organizations, Innovations, and Customer Value Delivery: A Multi-Country Discovery in the Field of Consumer Goods and Services",
author = "S. Kajalo and M. Tuominen and A. Rajala and Saara Hyv{\"o}nen and S. Matear and G. Hooley",
year = "2006",
language = "English",
isbn = "0939783894",
publisher = "Academy of Marketing Science",
pages = "120--126",
editor = "Joel Evans",
booktitle = "8th Triennial National Retailing Conference, Orlando, USA, 1-4 November, 2006",
address = "United States",
}