Various forms of value-based selling capability - Commentary on "Value-based selling: an organizational capability perspective"

Matti Jaakkola, Johanna Frösén, Henrikki Tikkanen

Research output: Contribution to journalArticleScientific

4 Citations (Scopus)
119 Downloads (Pure)
Original languageEnglish
Pages (from-to)113-114
JournalIndustrial Marketing Management
Volume45
DOIs
Publication statusPublished - 2015
MoE publication typeB1 Article in a scientific magazine

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