Value first then price: Quantifying value in business-to-business markets from the perspective of both buyers and sellers (A. Hinterhuber and T.C. Snelgrove Routledge, ISBN: 978-1-138-10163)

Outi Somervuori

doi:10.1057/s41272-017-0103-3

Value first then price: Quantifying value in business-to-business markets from the perspective of both buyers and sellers (A. Hinterhuber and T.C. Snelgrove Routledge, ISBN: 978-1-138-10163)

Outi Somervuori

Department of Information and Service Economy

Research output: Contribution to journal › Book/Film/Article review › Scientific › peer-review

Original language	English
Pages (from-to)	527-528
Number of pages	2
Journal	Journal of Revenue and Pricing Management
Volume	16
Issue number	5
DOIs	https://doi.org/10.1057/s41272-017-0103-3
Publication status	Published - Oct 2017
MoE publication type	A1 Journal article-refereed

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10.1057/s41272-017-0103-3

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title = "Value first then price: Quantifying value in business-to-business markets from the perspective of both buyers and sellers (A. Hinterhuber and T.C. Snelgrove Routledge, ISBN: 978-1-138-10163)",

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Value first then price: Quantifying value in business-to-business markets from the perspective of both buyers and sellers (A. Hinterhuber and T.C. Snelgrove Routledge, ISBN: 978-1-138-10163). / Somervuori, Outi.

In: Journal of Revenue and Pricing Management, Vol. 16, No. 5, 10.2017, p. 527-528.

Research output: Contribution to journal › Book/Film/Article review › Scientific › peer-review

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