Value Creation in the Internet of Things : Mapping Business Models and Ecosystem Roles

Research output: Contribution to journalArticleScientificpeer-review


The increasing connectivity provided by the Internet of Things (IoT) supports novel business opportunities for actors in overlapping service systems. Therefore, the co-creative nature of IoT business needs to be further studied. This article reports an empirical study on a European IoT initiative. It contributes to the understudied area of IoT ecosystem dynamics by describing different actor roles and activities in the IoT use cases, and their implications for value creation in IoT ecosystems. Our findings show how IoT ecosystem actors may take the roles of ideator, designer, or intermediary in different IoT design layers, and we recommend this perspective to better understand and describe ecosystem business models. We also discuss the theoretical and managerial implications of our findings.
Original languageEnglish
Pages (from-to)5-15
JournalTechnology Innovation Management Review
Issue number3
Publication statusPublished - Mar 2018
MoE publication typeA1 Journal article-refereed


  • Internet of Things
  • ecosystem
  • business model
  • value co-creation
  • role


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  • bIoTope WP2 GA688203

    Smedlund, A.


    Project: EU: Framework programmes funding

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