Transmedia Storytelling—Commercializing Media Content as Online Services

E. Pöntiskoski, H. Weijo

Research output: Contribution to journalArticleScientificpeer-review

Original languageEnglish
JournalJOURNAL OF DIGITAL MARKETING
Volume1
Issue number2
Publication statusPublished - 2010
MoE publication typeA1 Journal article-refereed

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