The university branding game: players, interests, politics

Hanna-Mari Aula, Janne Tienari, Arild Wæraas

Research output: Contribution to journalArticleScientificpeer-review

9 Citations (Scopus)
Original languageEnglish
Pages (from-to)164-179
JournalInternational Studies of Management and Organization
Volume45
Issue number2
Publication statusPublished - 2015
MoE publication typeA1 Journal article-refereed

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