The power of "like" - interpreting usage behaviors in company-hosted Facebook pages

Essi Pöyry, Petri Parvinen, Tuuli Malmivaara

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

4 Citations (Scopus)
Original languageEnglish
Title of host publication46th Annual Hawaii International Conference on System Sciences (HICSS), Maui, Hawaii, US, 7-10 January, 2013
EditorsRalph H. Jr. Sprague
Place of PublicationLos Alamitos, California
PublisherIEEE Computer Society
Pages2773-2782
ISBN (Print)978-1-4673-5933-7
Publication statusPublished - 2013
MoE publication typeA4 Article in a conference publication

Cite this