The notion of expectations in B2B relationships

Maria Smirnova, Asta Salmi, Kirsimarja Blomquist

Research output: Chapter in Book/Report/Conference proceedingConference article in proceedingsScientificpeer-review

Original languageEnglish
Title of host publication28th Industrial Marketing and Purchasing Conference (IMP), Rome, Italy, 13th-15th September, 2012
PublisherIndustrial Marketing and Purchasing Group (IMP)
Publication statusPublished - 2012
MoE publication typeA4 Conference publication

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