The internationalization of early stage social enterprises

Social enterprises (SEs) have become important new actors in solving grand challenges in a VUCA world. Nevertheless, International Business (IB) research has paid little attention to them. To address this gap, we draw upon a comparative case study of two SEs: one addressing poverty and the other tackling ocean plastics pollution. Our analysis uncovers two issue-specific internationalization paths: a multi-local path and a born-glocal path. On the basis of the findings, we re-conceptualize internationalization in the context of SEs as an ongoing, issue-specific process of social impact scaling through bricolage, global optimization, and local integration. We conclude by offering suggestions for further accounting for SEs in the IB research agenda.