Original language | English |
---|---|
Title of host publication | Contemporary Issues in Digital Marketing |
Editors | Outi Niininen |
Publisher | Routledge |
Chapter | 11 |
Edition | 1 |
ISBN (Print) | 978-0-367-55535-1 |
Publication status | Published - 2022 |
MoE publication type | A3 Part of a book or another research book |
The Importance of Online Retailers’ Ethics for Traditional, Online and Multichannel Customers
Mika Skippari, Sami Kajalo, Arto Lindblom
Research output: Chapter in Book/Report/Conference proceeding › Chapter › Scientific › peer-review