The impact of the brand in the success of a mobile game: Comparative analysis of three mobile J2ME racing games

B. Stenbacka

Research output: Contribution to journalArticleScientificpeer-review

8 Citations (Scopus)
Original languageEnglish
JournalCOMPUTERS IN ENTERTAINMENT
Volume5
Issue number4
Publication statusPublished - 2008
MoE publication typeA1 Journal article-refereed

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