The Capability Antecedents and Performance Effects of Exploration and Exploitation Alliances

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Original languageEnglish
Title of host publicationAcademy of Marketing Science Annual Conference (AMS), Baltimore, USA, May 20-23, 2009
EditorsL. Jr. Robinson
PublisherAcademy of Marketing Science (AMS)
Pages215-219
ISBN (Print)0939783290
Publication statusPublished - 2015
MoE publication typeA4 Article in a conference publication

Publication series

Name
PublisherAcademy of Marketing Science (AMS)
ISSN (Print)0149-7421

Cite this

Kauppila, O-P., Rajala, R., Westerlund, M., & Kajalo, S. (2015). The Capability Antecedents and Performance Effects of Exploration and Exploitation Alliances. In L. J. Robinson (Ed.), Academy of Marketing Science Annual Conference (AMS), Baltimore, USA, May 20-23, 2009 (pp. 215-219). Academy of Marketing Science (AMS).