Television's next top business model: Personalized and pervasive

Muhammad Ammad-ud-din, Aleksandre Asatiani, Jussi Hakala, Timo Itälä, Pauliina Ståhlberg, Juulia Suvilehto, Helena Jin

Research output: Chapter in Book/Report/Conference proceedingChapterScientific

Original languageEnglish
Title of host publicationBit Bang 6: Future of Media
EditorsYrjö Neuvo, Erkki Ormala, Meri Kuikka
Place of PublicationHelsinki
PublisherAalto ARTS Books
Pages107-138
ISBN (Electronic)978-952-60-1088-5
ISBN (Print)978-952-60-1087-8
Publication statusPublished - 2014
MoE publication typeB2 Part of a book or another research book

Cite this

Ammad-ud-din, M., Asatiani, A., Hakala, J., Itälä, T., Ståhlberg, P., Suvilehto, J., & Jin, H. (2014). Television's next top business model: Personalized and pervasive. In Y. Neuvo, E. Ormala, & M. Kuikka (Eds.), Bit Bang 6: Future of Media (pp. 107-138). Aalto ARTS Books.