| Original language | Finnish |
|---|---|
| Title of host publication | Markkinointi : johdatus perusteisiin |
| Editors | Liisa Uusitalo |
| Place of Publication | Helsinki |
| Publisher | KY-palvelu |
| ISBN (Print) | 951-96629-2-8 |
| Publication status | Published - 1993 |
| MoE publication type | A3 Book section, Chapters in research books |
Cite this
- APA
- Author
- BIBTEX
- Harvard
- Standard
- RIS
- Vancouver