"Should I visit the clinic": Analyzing WhatsApp-mediated Online Health Support for Expectant and New Mothers in Rural India

Deepika Yadav, Kirti Dabas, Prerna Malik, Anushka Bhandari, Pushpendra Singh*

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference article in proceedingsScientificpeer-review

32 Citations (Scopus)

Abstract

Limited interaction with professionals, infrastructural, and social constraints put barriers in providing holistic support to expectant and new mothers in low-resource settings. We examine the use of digital support groups facilitated through WhatsApp by a non-government organization in India. Complementing prior research, these digital peer support groups inform about an open public space created over a chat platform where rural communities and health professionals can engage. By qualitatively analyzing six months of interaction among 588 group members and collecting the experiences of the group moderators, we inform about how the support groups acted as an important source for compensating the gaps in the existing healthcare, providing reassurance support on routine health, explanation on test reports, validation and counseling support in ongoing treatments. We also derive implications for the future of digital support groups and the need for further research on the use of unplatformed design models in resource-constrained settings.

Original languageEnglish
Title of host publicationCHI 2022 - Proceedings of the 2022 CHI Conference on Human Factors in Computing Systems
PublisherACM
ISBN (Electronic)9781450391573
DOIs
Publication statusPublished - 29 Apr 2022
MoE publication typeA4 Conference publication
EventACM SIGCHI Annual Conference on Human Factors in Computing Systems - Virtual, Online, New Orleans, United States
Duration: 30 Apr 20225 May 2022

Conference

ConferenceACM SIGCHI Annual Conference on Human Factors in Computing Systems
Abbreviated titleACM CHI
Country/TerritoryUnited States
CityNew Orleans
Period30/04/202205/05/2022

Keywords

  • Digital support group
  • Maternal health
  • Social support
  • WhatsApp

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