Service Myopia?A New Recipe for Client-Provider Value Creation

K. Möller, R. Rajala, M. Westerlund

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Original languageEnglish
Title of host publicationInnovation in Services: Challenges and opportunities for economies, industries and firms, The Berkeley-Tekes Service Innovation Conference, Berkely, California, USA, 27-28 April, 2007
PublisherHaas School of Business
Publication statusPublished - 2007
MoE publication typeA4 Article in a conference publication

Cite this

Möller, K., Rajala, R., & Westerlund, M. (2007). Service Myopia?A New Recipe for Client-Provider Value Creation. In Innovation in Services: Challenges and opportunities for economies, industries and firms, The Berkeley-Tekes Service Innovation Conference, Berkely, California, USA, 27-28 April, 2007 Haas School of Business.