Selecting the right planning approach for a product

Research output: Contribution to journalArticleScientificpeer-review

29 Citations (Scopus)
Original languageEnglish
Pages (from-to)3-13
JournalSupply Chain Management - an International Journal
Volume12
Issue number1
Publication statusPublished - 2007
MoE publication typeA1 Journal article-refereed

Keywords

  • demand management
  • product innovation
  • product planning
  • supply chain management

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