Original language | English |
---|---|
Pages (from-to) | 115-116 |
Journal | Industrial Marketing Management |
Volume | 45 |
Issue number | February |
Publication status | Published - 2015 |
MoE publication type | A1 Journal article-refereed |
Reinforcing the capability perspective of value-based selling: A response to the commentary by Jaakkola, Frösén and Tikkanen on the paper “Value-based selling: An organizational capability perspective
Research output: Contribution to journal › Article › Scientific › peer-review