Original language | English |
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Title of host publication | ICEC 2004, the international conference for electronic commerce, Delft, The Netherlands, 25-27 October 2004 |
Pages | 22-36 |
Publication status | Published - 2004 |
MoE publication type | A4 Article in a conference publication |
Psychologically targeted persuasive advertising and product information presentation in eCommerce
T. Saari, Marko Turpeinen, N. Ravaja, J. Laarni, K. Kallinen
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review