Abstract
Sharing economy businesses are increasingly important, but the relationships between their strategies and their platforms’ structure has received insufficient attention. To address this gap, we develop testable hypotheses building on following expectations. 1) Sharing economy businesses are attacking mature markets; 2) most sharing economy
businesses follow one of Porter’s two basic strategies, seeking a price advantage or a differentiation advantage; and 3) platforms that support differentiation-based strategies must provide more information to their users than platforms that support cost-based strategies. We located a database of 100 investment-grade sharing economy businesses to test our hypotheses. Our hypotheses received strong support from this database.
businesses follow one of Porter’s two basic strategies, seeking a price advantage or a differentiation advantage; and 3) platforms that support differentiation-based strategies must provide more information to their users than platforms that support cost-based strategies. We located a database of 100 investment-grade sharing economy businesses to test our hypotheses. Our hypotheses received strong support from this database.
| Original language | English |
|---|---|
| Title of host publication | Proceedings of the 52nd Hawaii International Conference on System Sciences (HICSS 2019) |
| Number of pages | 10 |
| ISBN (Electronic) | 978-0-9981331-2-6 |
| Publication status | Published - 2019 |
| MoE publication type | A4 Article in a conference publication |
| Event | Annual Hawaii International Conference on System Sciences - Grand Wailea, United States Duration: 8 Jan 2019 → 11 Jan 2019 Conference number: 52 |
Conference
| Conference | Annual Hawaii International Conference on System Sciences |
|---|---|
| Abbreviated title | HICSS |
| Country | United States |
| City | Grand Wailea |
| Period | 08/01/2019 → 11/01/2019 |