Opinion Elicitation in Second Life

Marijn van Vliet*, Alena Neviarouskaya, Helmut Prendinger

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

1 Citation (Scopus)


The paper describes a novel method for opinion elicitation, which is based on the popular 3D online world of "Second Life". Here people, as avatars, are put into a somewhat realistic context related to the topic for which opinions are sought. We hypothesize that this kind of concrete, interactive context supports the evocation of opinions better than non-context methods, e.g. only showing related images. To confirm our hypothesis, we conducted a small pilot study, which compares the influence of static and interactive context methods on the opinions expressed by subjects. The opinion elicitation scenario in Second Life is supported by the automatic retrieval of opinions from the web. The results of a study indicate that subjects show more reasoned opinions in the interactive condition. A demo illustrating the content of this paper is available.

Original languageEnglish
Title of host publicationIntelligent Technologies for Interactive Entertainment - Third International Conference, INTETAIN 2009, Proceedings
Number of pages6
Publication statusPublished - 1 Dec 2009
MoE publication typeA4 Article in a conference publication
EventInternational Conference on Intelligent Technologies for Interactive Entertainment - Amsterdam, Netherlands
Duration: 22 Jun 200924 Jun 2009
Conference number: 3

Publication series

NameLecture Notes of the Institute for Computer Sciences, Social-Informatics and Telecommunications Engineering
Volume9 LNICST
ISSN (Print)1867-8211


ConferenceInternational Conference on Intelligent Technologies for Interactive Entertainment
Abbreviated titleINTETAIN


  • Avatars
  • Opinion elicitation
  • Subjectivity analysis
  • Virtual worlds


Dive into the research topics of 'Opinion Elicitation in Second Life'. Together they form a unique fingerprint.

Cite this