New Design Tools: Observation, dialogue, collaboration, interpretation and application

Seungho Lee, Jung-Joo Lee

Research output: Book/ReportBookProfessional


New Design Tools provides a comprehensive overview and in-depth guidelines on how to design for and with people. The book takes a deeper look into user research methods beyond the current wave of ‘design thinking’ or ‘design toolkits’. You will discover the origins, core principles, mindsets, step-by-step guidelines and real-life cases of the five essential tools, which are archetypes of most popularly used design research methods in emerging fields like Service Design, Experience Design and Design for Social Innovation.

The five essential tools include Design Ethnography (observation), Probes (dialogue), Co-design Workshops (collaboration), Affinity Diagram (interpretation) and Persona (application). The book offers an important message: that at the end of the day, what makes a design method work is the designers’ competence and flexibility rather than a method itself.
Original languageUndefined/Unknown
Place of PublicationSeoul
Number of pages404
Publication statusPublished - 8 Nov 2018
MoE publication typeD5 Text book, professional manual or guide or a dictionary

Publication series

NameUX Insight
PublisherInsight Books (Korea)


  • user study methods
  • user centered design
  • Field work
  • design method
  • Design methodologies
  • user research
  • user research method
  • user research methods
  • user study methodology

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