Negotiating ethicality in the context of controversial goods

Research output: Chapter in Book/Report/Conference proceeding › Conference article in proceedings › Scientific › peer-review

Original language	English
Title of host publication	Korean Academy of Marketing Science Spring International Conference (KSMS), Seoul, South Korea, May 26-29, 2011
Publisher	Korean Academy of Marketing Science (KAMS)
Publication status	Published - 2011
MoE publication type	A4 Conference publication

Cite this

@inproceedings{db1a1c2652f54e4d9d7c42ea4bc3043a,

title = "Negotiating ethicality in the context of controversial goods",

author = "Elina Koivisto and Pekka Mattila and Antti Vassinen",

year = "2011",

language = "English",

booktitle = "Korean Academy of Marketing Science Spring International Conference (KSMS), Seoul, South Korea, May 26-29, 2011",

publisher = "Korean Academy of Marketing Science (KAMS)",

address = "Korea, Republic of",

}

Negotiating ethicality in the context of controversial goods. / Koivisto, Elina; Mattila, Pekka; Vassinen, Antti.
Korean Academy of Marketing Science Spring International Conference (KSMS), Seoul, South Korea, May 26-29, 2011. Korean Academy of Marketing Science (KAMS), 2011.

Research output: Chapter in Book/Report/Conference proceeding › Conference article in proceedings › Scientific › peer-review