Market Orientation vis-à-vis Market Adaptation

Matti Tuominen, A. Rajala, K. Möller

    Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

    Original languageEnglish
    Title of host publicationVisionary Marketing for the 21st Century
    EditorsA. "O'Cass"
    Publication statusPublished - 2000
    MoE publication typeA3 Part of a book or another research book

    Cite this