Market orientation, innovation capability and business performance: insights from different phases of the business cycle

Research output: Chapter in Book/Report/Conference proceeding › Conference article in proceedings › Scientific › peer-review

Original language	English
Title of host publication	Australian and New Zealand Marketing Academy Conference (ANZMAC) 2010, Christchurch, New Zealand, 29 November - 1 December, 2010
Editors	Paul Ballantine, Jörg Finsterwalder
Place of Publication	Christchurch, New Zealand
Publisher	University of Canterbury
Pages	1-10
ISBN (Print)	978-0-473-17820-8
Publication status	Published - 2010
MoE publication type	A4 Conference publication

Cite this

Huhtala, J.-P., Jaakkola, M., Frösén, J., Tikkanen, H., Aspara, J., & Mattila, P. (2010). Market orientation, innovation capability and business performance: insights from different phases of the business cycle. In P. Ballantine, & J. Finsterwalder (Eds.), Australian and New Zealand Marketing Academy Conference (ANZMAC) 2010, Christchurch, New Zealand, 29 November - 1 December, 2010 (pp. 1-10). University of Canterbury.

Huhtala, Juho-Petteri ; Jaakkola, Matti ; Frösén, Johanna et al. / Market orientation, innovation capability and business performance: insights from different phases of the business cycle. Australian and New Zealand Marketing Academy Conference (ANZMAC) 2010, Christchurch, New Zealand, 29 November - 1 December, 2010. editor / Paul Ballantine ; Jörg Finsterwalder. Christchurch, New Zealand : University of Canterbury, 2010. pp. 1-10

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title = "Market orientation, innovation capability and business performance: insights from different phases of the business cycle",

author = "Juho-Petteri Huhtala and Matti Jaakkola and Johanna Fr{\"o}s{\'e}n and Henrikki Tikkanen and Jaakko Aspara and Pekka Mattila",

year = "2010",

language = "English",

isbn = "978-0-473-17820-8",

pages = "1--10",

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booktitle = "Australian and New Zealand Marketing Academy Conference (ANZMAC) 2010, Christchurch, New Zealand, 29 November - 1 December, 2010",

publisher = "University of Canterbury",

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Huhtala, J-P, Jaakkola, M, Frösén, J , Tikkanen, H , Aspara, J & Mattila, P 2010, Market orientation, innovation capability and business performance: insights from different phases of the business cycle. in P Ballantine & J Finsterwalder (eds), Australian and New Zealand Marketing Academy Conference (ANZMAC) 2010, Christchurch, New Zealand, 29 November - 1 December, 2010. University of Canterbury, Christchurch, New Zealand, pp. 1-10.

Market orientation, innovation capability and business performance: insights from different phases of the business cycle. / Huhtala, Juho-Petteri; Jaakkola, Matti; Frösén, Johanna et al.
Australian and New Zealand Marketing Academy Conference (ANZMAC) 2010, Christchurch, New Zealand, 29 November - 1 December, 2010. ed. / Paul Ballantine; Jörg Finsterwalder. Christchurch, New Zealand: University of Canterbury, 2010. p. 1-10.

Research output: Chapter in Book/Report/Conference proceeding › Conference article in proceedings › Scientific › peer-review

TY - GEN

T1 - Market orientation, innovation capability and business performance: insights from different phases of the business cycle

AU - Huhtala, Juho-Petteri

AU - Jaakkola, Matti

AU - Frösén, Johanna

AU - Tikkanen, Henrikki

AU - Aspara, Jaakko

AU - Mattila, Pekka

PY - 2010

Y1 - 2010

UR - http://anzmac2010.org/proceedings/pdf/anzmac10Final00249.pdf

M3 - Conference article in proceedings

SN - 978-0-473-17820-8

SP - 1

EP - 10

BT - Australian and New Zealand Marketing Academy Conference (ANZMAC) 2010, Christchurch, New Zealand, 29 November - 1 December, 2010

A2 - Ballantine, Paul

A2 - Finsterwalder, Jörg

PB - University of Canterbury

CY - Christchurch, New Zealand

ER -

Huhtala JP, Jaakkola M, Frösén J , Tikkanen H , Aspara J, Mattila P. Market orientation, innovation capability and business performance: insights from different phases of the business cycle. In Ballantine P, Finsterwalder J, editors, Australian and New Zealand Marketing Academy Conference (ANZMAC) 2010, Christchurch, New Zealand, 29 November - 1 December, 2010. Christchurch, New Zealand: University of Canterbury. 2010. p. 1-10