Market orientation and employee market based incentives

Research output: Chapter in Book/Report/Conference proceeding › Conference article in proceedings › Scientific › peer-review

Original language	English
Title of host publication	Global Marketing Conference, Singapore, July 15-18, 2014
Publisher	Global Alliance of Marketing & Managment Association (GAMMA)
Pages	1356-1361
Publication status	Published - 2014
MoE publication type	A4 Conference publication

Cite this

@inproceedings{cb73befe35de44f0802722148a57f3de,

title = "Market orientation and employee market based incentives",

author = "Ville Kylm{\"a}nen and Iiro Vaniala and Juho-Petteri Huhtala",

year = "2014",

language = "English",

pages = "1356--1361",

booktitle = "Global Marketing Conference, Singapore, July 15-18, 2014",

publisher = "Global Alliance of Marketing & Managment Association (GAMMA)",

address = "Korea, Republic of",

}

Market orientation and employee market based incentives. / Kylmänen, Ville; Vaniala, Iiro ; Huhtala, Juho-Petteri.
Global Marketing Conference, Singapore, July 15-18, 2014. Global Alliance of Marketing & Managment Association (GAMMA), 2014. p. 1356-1361.

Research output: Chapter in Book/Report/Conference proceeding › Conference article in proceedings › Scientific › peer-review

TY - GEN

T1 - Market orientation and employee market based incentives

AU - Kylmänen, Ville

AU - Vaniala, Iiro

AU - Huhtala, Juho-Petteri

PY - 2014

Y1 - 2014

UR - http://dx.doi.org/10.15444/GMC2014.07.04.03

M3 - Conference article in proceedings

SP - 1356

EP - 1361

BT - Global Marketing Conference, Singapore, July 15-18, 2014

PB - Global Alliance of Marketing & Managment Association (GAMMA)

ER -