TY - BOOK
T1 - Maritime text/data analytics (sentiment analysis) on cruise ship review data
AU - Akter, Sabina
AU - Romanoff, Jani
PY - 2024
Y1 - 2024
N2 - This research report collects customer review data for a case study on the Oasis of the Seas and Freedom, Radiance, Concordia class cruise ships and with aim analyse this extensive data collected in follow-up research papers. Here, the research aims to understand the effect of on-board environmental factors on the passengers' cognitive, affective, physiological, and behavioural responses and word-of-mouth, recommendation, repurchase intention, repeat purchase, and regret regulation of customer loyalty. It is significant to pay attention to such practices to enrich passenger satisfaction. According to the thematic analysis of generated codes, the overview of findings related to onboard environmental factors, responses and loyalty are discussed here.
AB - This research report collects customer review data for a case study on the Oasis of the Seas and Freedom, Radiance, Concordia class cruise ships and with aim analyse this extensive data collected in follow-up research papers. Here, the research aims to understand the effect of on-board environmental factors on the passengers' cognitive, affective, physiological, and behavioural responses and word-of-mouth, recommendation, repurchase intention, repeat purchase, and regret regulation of customer loyalty. It is significant to pay attention to such practices to enrich passenger satisfaction. According to the thematic analysis of generated codes, the overview of findings related to onboard environmental factors, responses and loyalty are discussed here.
KW - sentiment analysis
KW - cruise ship review data
KW - maritime text analysis
KW - data analytics
U2 - https://urn.fi/URN:ISBN:978-952-64-1759-2
DO - https://urn.fi/URN:ISBN:978-952-64-1759-2
M3 - Commissioned report
T3 - Aalto University publication series CROSSOVER
BT - Maritime text/data analytics (sentiment analysis) on cruise ship review data
PB - Aalto-yliopisto
ER -