Likelihood estimation of consumer preferences in choice-based conjoint analysis

Merja Halme, Markku Kallio

Research output: Contribution to journal › Article › Scientific › peer-review

14 Citations (Scopus)

Original language	English
Pages (from-to)	556-564
Journal	European Journal of Operational Research
Volume	239
Issue number	2
DOIs	https://doi.org/10.1016/j.ejor.2014.05.044
Publication status	Published - 2014
MoE publication type	A1 Journal article-refereed

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title = "Likelihood estimation of consumer preferences in choice-based conjoint analysis",

author = "Merja Halme and Markku Kallio",

year = "2014",

doi = "10.1016/j.ejor.2014.05.044",

language = "English",

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journal = "European Journal of Operational Research",

issn = "0377-2217",

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T1 - Likelihood estimation of consumer preferences in choice-based conjoint analysis

AU - Halme, Merja

AU - Kallio, Markku

PY - 2014

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U2 - 10.1016/j.ejor.2014.05.044

DO - 10.1016/j.ejor.2014.05.044

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EP - 564

JO - European Journal of Operational Research

JF - European Journal of Operational Research

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