Equipment
- 1 results
Is the potential B2B buyer interested or ready to buy? Estimating the stage of the B2B buying behavior
- Neda Barzegar Marvasti
- , Juho-Petteri Huhtala
- , Zeinab Rezaei Yousefi
- , Bikesh Upreti
- , Pekka Malo
- , Samuel Kaski
- , Henrikki Tikkanen
Research output: Contribution to conference › Abstract › Scientific › peer-review