International business in the context of emerging markets

S. Raghunath, Elizabeth L. Rose*

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

Abstract

We provide an introduction to the volume, offering some contextual background regarding the importance of emerging markets in the global economy, followed by brief summaries of each of the 19 chapters in the book. Together, the chapters, based on institutionally-informed perspectives, offer insights into the complexity of doing business in the context of one of the world’s largest, and most important, emerging markets: India.

Original languageEnglish
Title of host publicationInternational Business Strategy
Subtitle of host publicationPerspectives on Implementation in Emerging Markets
PublisherPALGRAVE MACMILLAN
Pages1-14
Number of pages14
ISBN (Electronic)9781137544681
ISBN (Print)9781137544667
DOIs
Publication statusPublished - 1 Jan 2016
MoE publication typeA3 Part of a book or another research book

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