| Original language | English |
|---|---|
| Title of host publication | IRIS Information Systems Research Seminar in Scandinavia, Larkollen, Sweden, 1992 |
| Publication status | Published - 1992 |
| MoE publication type | A4 Conference publication |
Integration and Effectiveness of Marketing Information Systems
M. Sääksjärvi, J. Talvinen
Research output: Chapter in Book/Report/Conference proceeding › Conference article in proceedings › Scientific › peer-review