Innovative Business Models and Offerings Based on Inconclusive Evidence

M. Westerlund, R. Rajala

Research output: Contribution to journal › Article › Scientific › peer-review

Cite this

@article{0671362d173e4d0c8fd9d4e75697600d,

title = "Innovative Business Models and Offerings Based on Inconclusive Evidence",

author = "M. Westerlund and R. Rajala",

year = "2006",

language = "English",

volume = "2",

pages = "8--19",

journal = "Innovative Marketing",

issn = "1814-2427",

publisher = "LLC Consulting Publishing Company",

number = "2",

}