Increasing customer value by service innovation - towards a conceptual framework

Arja Kuusisto, Mikko Riepula

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Original languageEnglish
Title of host publicationNaples Forum on Service, Italy, 2011
EditorsE. Gummesson, C. Mele, F. Polese
Publication statusPublished - 2011
MoE publication typeA4 Article in a conference publication

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