Impact of exogenous purchase decision on mature people's mobile phone use in Japan

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Original languageEnglish
Title of host publicationInternational Conference on Mobile Business (ICMB), Delft, the Netherlands, 21-22 June, 2012
PublisherAssociation for Information Systems (AIS)
Pagespaper 8
Publication statusPublished - 2012
MoE publication typeA4 Article in a conference publication

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