How to Become Solution Provider:System Supplier’s Strategic Tools

A. Helander, K. Möller

Research output: Contribution to journalArticleScientificpeer-review

38 Citations (Scopus)
Original languageEnglish
Pages (from-to)247-289
JournalJournal of Business-to-Business Marketing
Volume15
Issue number3
Publication statusPublished - 2008
MoE publication typeA1 Journal article-refereed

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