(Hidden) social influences in switching mobile service platforms

Virpi Kristiina Tuunainen, Tuure Tuunanen, Fiona Fui-Hoon Nah

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

2 Citations (Scopus)
Original languageEnglish
Title of host publicationInternational Conference on Electronic Commerce (ICEC), Singapore, August 7-8, 2012
EditorsRobert Kauffman, Martin Bichler, Hoong Chuin Lau, Yinping Yang, Christopher C. Yang
PublisherACM
Pages282-289
ISBN (Print)978-1-4503-1197-7
Publication statusPublished - 2013
MoE publication typeA4 Article in a conference publication

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