Globalizing Internationals: Product Strategies of ICT manufacturers

P. Gabrielsson, M. Gabrielsson, J. Darling, R. Luostarinen

Research output: Contribution to journalArticleScientificpeer-review

20 Citations (Scopus)
Original languageEnglish
Pages (from-to)650-671
JournalINTERNATIONAL MARKETING REVIEW
Volume23
Issue number6
Publication statusPublished - 2006
MoE publication typeA1 Journal article-refereed

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