Extracting Value from Social Big Data: Empirical Studies on Online Customer Reviews and Managerial Responses

Business & Economics

• Big Data 100%
• Empirical Study 62%
• Business Performance 37%
• Information Systems 31%
• Online Purchasing 29%
• Stakeholders 27%
• Consumer Behaviour 18%
• Information Sharing 17%
• Perceived Uncertainty 16%
• Attribution Theory 14%
• Literature Review 13%
• Air Pollution 12%
• Purchasing Decision 12%
• Company Performance 11%
• Sentiment 11%
• Consumer Attitudes 11%
• Tourists 10%
• Tourism Industry 10%
• Moderating Effect 9%
• Social Media 9%
• Electronic Commerce 8%
• Industry 8%
• Uncertainty 6%
• Integrated 6%