Evolution of European fast-moving consumer good business in the globalising world

Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

Original languageEnglish
Title of host publicationViewpoints of the Economic Dimension of Globalisation; Turun Kauppakorkeakoulun julkaisuja, Sarja A-8:2002
EditorsNiina Nummela
Place of PublicationTurku
Pages151-174
Publication statusPublished - 2002
MoE publication typeA3 Part of a book or another research book

Keywords

  • Europe
  • fastmoving consumer goods
  • retailing

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