Evaluating the Use of Group Support Systems in Focus Group Studies

Research output: Chapter in Book/Report/Conference proceeding › Conference article in proceedings › Scientific › peer-review

Original language	English
Title of host publication	EMAC European Marketing Academy 36th Annual Conference, Reykjavik, Iceland, May 22-25, 2007
Editors	H. Ö. Engilbertsson
Publisher	European Marketing Academy (EMAC)
ISBN (Print)	9979948353
Publication status	Published - 2007
MoE publication type	A4 Conference publication

Cite this

@inproceedings{131d33bdfc784b50bbede7bd4e110f61,

title = "Evaluating the Use of Group Support Systems in Focus Group Studies",

author = "J. Bragge and M. L{\"a}hteenm{\"a}ki and A. Sunikka",

year = "2007",

language = "English",

isbn = "9979948353",

editor = "Engilbertsson, {H. {\"O}.}",

booktitle = "EMAC European Marketing Academy 36th Annual Conference, Reykjavik, Iceland, May 22-25, 2007",

publisher = "European Marketing Academy (EMAC)",

address = "Belgium",

}

Evaluating the Use of Group Support Systems in Focus Group Studies. / Bragge, J.; Lähteenmäki, M.; Sunikka, A.
EMAC European Marketing Academy 36th Annual Conference, Reykjavik, Iceland, May 22-25, 2007. ed. / H. Ö. Engilbertsson. European Marketing Academy (EMAC), 2007.

Research output: Chapter in Book/Report/Conference proceeding › Conference article in proceedings › Scientific › peer-review

TY - GEN

T1 - Evaluating the Use of Group Support Systems in Focus Group Studies

AU - Bragge, J.

AU - Lähteenmäki, M.

AU - Sunikka, A.

PY - 2007

Y1 - 2007

M3 - Conference article in proceedings

SN - 9979948353

BT - EMAC European Marketing Academy 36th Annual Conference, Reykjavik, Iceland, May 22-25, 2007

A2 - Engilbertsson, H. Ö.

PB - European Marketing Academy (EMAC)

ER -