Effective Digital Channel Marketing for Cybersecurity Solutions

Research output: Contribution to journal › Article › Scientific › peer-review

Original language	English
Pages (from-to)	22-32
Journal	Technology Innovation Management Review
Issue number	October
Publication status	Published - 2014
MoE publication type	A1 Journal article-refereed

OpenUrl availability

@article{fbc8120efef8412880d84915e56673d5,

title = "Effective Digital Channel Marketing for Cybersecurity Solutions",

author = "Mika Westerlund and Risto Rajala",

year = "2014",

language = "English",

pages = "22--32",

journal = "Technology Innovation Management Review",

issn = "1927-0321",

publisher = "Carleton University",

number = "October",

}