Does mood affect trading behavior?

Markku Kaustia*, Elias Rantapuska

*Corresponding author for this work

Research output: Contribution to journalArticleScientificpeer-review

46 Citations (Scopus)

Abstract

The assumption that mood affects investors' behavior in the field is gaining acceptance due to experimental studies and papers linking stock returns with environmental variables, such as weather and length of day. To identify mood effects this paper utilizes account level stock trading data from all investors in Finland, a country with significant variation in weather and length of day. While some weather-related mood variables and calendar effects are individually significant, little of the day-to-day variation in trading is collectively explained by all such factors. In contrast, we find strong seasonal lower frequency patterns that seem connected to vacations.

Original languageEnglish
Pages (from-to)1-26
Number of pages26
JournalJournal of Financial Markets
Volume29
DOIs
Publication statusPublished - Jun 2016
MoE publication typeA1 Journal article-refereed

Keywords

  • Mood
  • Seasonal affective disorder (SAD)
  • Stock market
  • Trading behavior
  • Weather

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