Digitalization: unlocking the potential of sharing

Eren Boz, Colm McCaffrey, Gerardo Santillán Martínez, Anne Larnemaa

Research output: Chapter in Book/Report/Conference proceedingChapterScientific

Abstract

Abstract: It is evident that digitalization and development of different digital platforms have been a key enabler for sharing in a larger scale. Examples of sharing platforms can be found in hospitality, food, transport, logistics, and even expertise. However, digitalization has also played a key role in the monetization of the sharing transactions, which has led to the formation of the “sharing economy,” with examples such as Uber and Airbnb. Bringing money into the equation changes the nature of sharing into a service provision and access economy driven by monetary rewards, which then again is aligned with expectations of service and quality. We argue that sharing platforms and schemes solely motivated
by monetization come with a cost and fail to capture the massive true potential of digitally enabled sharing that enables altruistic, communal, and reciprocal interaction between
people.
Original languageEnglish
Title of host publicationBit Bang 8
Subtitle of host publicationDigitalization
EditorsYrjö Neuvo, Erkki Ormala, Meri Kuikka
PublisherAalto University’s Multidisciplinary Institute of Digitalisation and Energy (MIDE)
Pages237-263
ISBN (Electronic)978-952-60-1101-1
ISBN (Print)978-952-60-1100-4
Publication statusPublished - 2016
MoE publication typeB2 Book section

Keywords

  • sharing
  • sharing platforms
  • sharing economy
  • access economy
  • trust

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