Demand heterogeneity, decomposability, and the coordination of service innovation in multi-unit organizations

Sampsa Ruutu, Paul Windrum, Kirsi Hyytinen, Marja Toivonen-Noro, Hannamaija Tuovila

Research output: Contribution to journalArticleScientificpeer-review

Abstract

This article presents a computational model of organizational search that compares different strategies of organizing service innovation in a multi-unit organization: centralisation, decentralisation, and partition search conducted by the different business units on a specific part of the innovation. The performance is compared for varying degrees of problem decomposability and varying levels of demand heterogeneity between units. It illustrates the findings using a case study from the health care sector.
Original languageEnglish
Pages (from-to)15-44
JournalEuropean Review of Service Economics and Management
Volume1
Issue number5
DOIs
Publication statusPublished - 2018
MoE publication typeA1 Journal article-refereed

Keywords

  • service innovation
  • health care
  • NK model
  • simulation
  • organizational search

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