Data agency at stake: MyData activism and alternative frames of equal participation

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Data agency at stake : MyData activism and alternative frames of equal participation. / Lehtiniemi, Tuukka; Haapoja, Jesse.

In: NEW MEDIA AND SOCIETY, Vol. 22, No. 1, 2020, p. 87-104.

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@article{67bcc0568dc24c968604462ab5cb2d3f,
title = "Data agency at stake: MyData activism and alternative frames of equal participation",
abstract = "Data activism has emerged as a response to asymmetries in how data and the means of knowledge production are distributed. This article examines MyData, a data activism initiative developing principles for a new technical and commercial ecosystem in which individuals control the use of personal data. Analyzing material collected at a formative event shaping MyData activism, we examine how more just data arrangements are framed to enhance equal participation. Our analysis shows agreement on what is ultimately at stake: individual data agency and fair competition in the data economy. However, two alternatives are offered for what participation involves. Collaboration with commercial actors favors framing participation as agency in data markets, thereby potentially limiting the scope of what is at stake. The alternative framing presents a rights-based understanding of economic and civic agency, potentially leading to a broader understanding of participation in a datafied society.",
keywords = "Data activism, data agency, data economy, frame analysis, justice, MyData, participation",
author = "Tuukka Lehtiniemi and Jesse Haapoja",
year = "2020",
doi = "10.1177/1461444819861955",
language = "English",
volume = "22",
pages = "87--104",
journal = "NEW MEDIA AND SOCIETY",
issn = "1461-4448",
publisher = "SAGE Publications Ltd",
number = "1",

}

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TY - JOUR

T1 - Data agency at stake

T2 - MyData activism and alternative frames of equal participation

AU - Lehtiniemi, Tuukka

AU - Haapoja, Jesse

PY - 2020

Y1 - 2020

N2 - Data activism has emerged as a response to asymmetries in how data and the means of knowledge production are distributed. This article examines MyData, a data activism initiative developing principles for a new technical and commercial ecosystem in which individuals control the use of personal data. Analyzing material collected at a formative event shaping MyData activism, we examine how more just data arrangements are framed to enhance equal participation. Our analysis shows agreement on what is ultimately at stake: individual data agency and fair competition in the data economy. However, two alternatives are offered for what participation involves. Collaboration with commercial actors favors framing participation as agency in data markets, thereby potentially limiting the scope of what is at stake. The alternative framing presents a rights-based understanding of economic and civic agency, potentially leading to a broader understanding of participation in a datafied society.

AB - Data activism has emerged as a response to asymmetries in how data and the means of knowledge production are distributed. This article examines MyData, a data activism initiative developing principles for a new technical and commercial ecosystem in which individuals control the use of personal data. Analyzing material collected at a formative event shaping MyData activism, we examine how more just data arrangements are framed to enhance equal participation. Our analysis shows agreement on what is ultimately at stake: individual data agency and fair competition in the data economy. However, two alternatives are offered for what participation involves. Collaboration with commercial actors favors framing participation as agency in data markets, thereby potentially limiting the scope of what is at stake. The alternative framing presents a rights-based understanding of economic and civic agency, potentially leading to a broader understanding of participation in a datafied society.

KW - Data activism

KW - data agency

KW - data economy

KW - frame analysis

KW - justice

KW - MyData

KW - participation

UR - http://www.scopus.com/inward/record.url?scp=85070274418&partnerID=8YFLogxK

U2 - 10.1177/1461444819861955

DO - 10.1177/1461444819861955

M3 - Article

AN - SCOPUS:85070274418

VL - 22

SP - 87

EP - 104

JO - NEW MEDIA AND SOCIETY

JF - NEW MEDIA AND SOCIETY

SN - 1461-4448

IS - 1

ER -

ID: 36595501