Customer experience in service co-creation: magazine industry insights

Tanja Aitamurto, Saara Könkkölä

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Original languageEnglish
Title of host publicationInternational Service Research Conference (SERVSIG), Helsinki, Finland, June 7-9, 2012
EditorsJacob Mickelsson, Anu Helkkula
Place of PublicationHelsinki
Publication statusPublished - 2012
MoE publication typeA4 Article in a conference publication

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